Your mission
Key Responsibilities
- Define and own the end-to-end product vision and roadmap for the global fan experience, ensuring cohesive and personalized journeys across all Euroleague Basketball digital touchpoints, as well as alignment with business goals. This includes building multi-year programme plans that scale across markets, platforms, and fan segments.
- Lead cross-functional teams (external vendors, data, marketing, partnerships, product marketing) to shape and deliver scalable, high-impact fan-facing solutions.
- Translate fan insights, data signals, and market trends into product strategies that drive engagement, retention, and value across diverse fan segments, as well as meaningful revenue streams for Euroleague and its partners.
- Define audience segmentation strategies, partnering closely with Data teams to ensure a deep understanding of target audience needs, behaviours, and lifetime value, as well as having platforms that enable advanced segmentation, personalization and actionable insights.
- Maximize the value extracted from cloud vendor technologies (AWS, Azure, GCP), ensuring modern architectures, AI/ML capabilities, and scalable infrastructure underpin all fan experiences.
- Champion a culture of experimentation and continuous learning through A/B testing, user research, and data-driven decision making.
- Establish strong product governance practices, ensuring clarity in requirements, prioritization, and delivery frameworks. This includes definition of objective and results, backlog management processes, and cross-departmental alignment mechanisms.
- Integrate GenAI and AI-driven capabilities (content automation, personalization engines, fan support, predictive engagement models) into the product roadmap to unlock new scale and efficiency.
- Oversee and collaborate with both internal and external teams to ensure high-quality fan journeys, live game experiences, content discovery flows, and appropriate channel interaction models.
- Align with commercial, content, broadcast, ticketing and merchandise key stakeholders to ensure product experiences support revenue, brand, and partner requirements.
- Ensure all digital platforms and data practices comply with GDPR, privacy, consent management, and security requirements